A creative production house exploring new narrative forms
A creative production house exploring new narrative forms
JBL
Own Your Sound
From the vibrant streets of Madrid to the industrial character of Bilbao, Spain became the backdrop for JBL’s Own Your Sound campaign — a celebration of individuality, creativity, and the power of authentic self-expression.
At EYE RISE FILMS, we were proud to serve as the production company in Spain, delivering the Madrid and Bilbao chapters of the campaign in collaboration with agency Rising Ballers and London-based creative production company Coda Film Works.
From the earliest stages of location scouting and permitting to casting, crew recruitment, production scheduling, budgeting, logistics, and on-set management, our team handled every aspect of the local production with precision and care. Every detail was designed to create a smooth, efficient workflow, allowing the creative vision to unfold seamlessly while ensuring that every artist, performer, and crew member felt supported and comfortable throughout the process.
The campaign captures the energy, confidence, and originality that define JBL’s vision, with each location adding its own distinct rhythm and personality. By combining thoughtful production planning with an atmosphere built on collaboration and professionalism, we helped create the ideal environment for authentic performances and outstanding creative results.
We’re grateful to Rising Ballers, Coda Film Works, and JBL for trusting EYE RISE FILMS as their production partner in Spain. Collaborations like these reflect what we do best: providing world-class production services that transform ambitious creative concepts into compelling visual stories, wherever they need to come to life.